The Forever Workshop

The Forever Workshop

Career

Social Media for Writers (Made Easy)

Let's make "set it and forget it" social media pages that boost your writing career and don't drain your soul

Shelby Stretton's avatar
Shelby Stretton
Jan 29, 2026
∙ Paid

Hey, I’m Shelby!

I co-founded the Forever Workshop’s mom, Chill Subs, and I handle our business and marketing stuff.

There are some significant shifts happening in the social media machine that are affecting writers, and I think we should talk about it.

First, I’ll cover what those shifts are.

Then, we’ll create a high-conversion social media bio that funnels folks off of the apps and to your website/newsletter/magazine/tinder — wherever you want em’.

WTF Is Going On with Social Media?

I recently attended a CLMP webinar giving social media guidance to writers and an overwhelming majority of folks were interested in getting their followers off of their social media accounts and onto their mailing lists. This “own vs rent” your audience thing isn’t new, but with the state of social media being what it is I get the urgency. 

A quick breakdown of the socialshitscape in 2026:

User's avatar

Continue reading this post for free, courtesy of The Forever Workshop.

Or purchase a paid subscription.
© 2026 The Forever Workshop · Privacy ∙ Terms ∙ Collection notice
Start your SubstackGet the app
Substack is the home for great culture