Hey friends,
It’s a new Wednesday which means a new workshop, and this weeks is special because we’re trying out a video format! #brave. (And if video isn’t your thing, Jo has lovingly created a cheat sheet of key takeaways below.)
This is a workshop for:
Writers who want to get their articles and personal essays published in top tier places like The New York Times, HuffPost, Business Insider, Washington Post and Wall Street Journal.
Your instructor:
Amber Petty — LA-based writer and marketing coach who’s written for NY Times, Parade, Bustle, IFC, and helped hundreds of clients get their first bylines.
Key takeaways:
Step-by-step instructions on exactly what to put in your pitch
Pitching angles proven to grab editorial attention
Top tips to help you fine-tune your pitches and avoid common mistakes
What editors don’t want to see
Why you shouldn’t be scared to approach the Big Names
By the end of the workshop, you’ll have everything you need to brainstorm new ideas, draft a bunch of killer pitches, and get your stories out there!
Pitching 101 — A Certified Guide
“Editors don’t really care about your background, your history, or your education. They care about your story. And this is how we present that story in the best possible way…”







